Samaxia Summer Update
Samaxia 2026: What a Year So Far!
It's hard to believe we're already well into the second half of 2026.
For Samaxia, it has been an incredibly exciting year of growth, new products, new customers, new partnerships and – most importantly – continuing to build a business that brings innovative, practical and affordable solutions to veterinary practices across the UK.
And we're certainly not slowing down!
A Very Special Milestone
DOUBLE AWARD WINNERS!
We were absolutely delighted to recently receive two Business Awards UK awards, recognising both Samaxia as a growing family business and one of the products we're incredibly proud to bring to UK veterinary practices.
Lincolnshire Regional Winner
Best Family Start-Up 2026
Business Awards UK Family Business Awards
National Winner
Best Pet Safety Product 2026
Sani-99™ For Vets
Business Awards UK Pet & Animal Products Awards
For a small family business that began with conversations around the dining-room table, this was a very special moment.
But these awards are also recognition of something much bigger: the fantastic support we have received from veterinary practices, wholesalers, buying groups, suppliers and partners who have embraced Samaxia and the products we are bringing to the UK veterinary market.
Growing Together
THE SAMAXIA FAMILY IS GROWING
Growth also means building the team behind Samaxia.
This year Max Williamson has stepped into the role of Business Development Manager, taking greater responsibility for developing our customer, buying-group and commercial partnerships across the UK.
We've also welcomed Sue into the business on a part-time basis, providing additional operational support as our order volumes and customer base continue to grow.
And behind the scenes, our extended family continues to play its part too, SO WATCH THIS SPACE for more news here on our social media activity....
Samaxia may be growing, but remaining a genuine family business is something we're incredibly proud of.
Thank you!
A Growing Category
OPHTHALMOLOGY CONTINUES TO GROW
Our ophthalmology portfolio has become an increasingly important part of Samaxia, with continued growth in demand from veterinary practices across the UK.
Alongside Lacri+® Eye Drops and LacriProtect®, we've expanded the range further during 2026, giving veterinary teams access to an increasingly comprehensive choice of practical eye-care solutions.
Preservative-free eye drops containing 0.4% cross-linked sodium hyaluronate and urea, supplied in a multi-dose bottle.
A preservative-free Vitamin A ophthalmic ointment for cats and dogs – one of the newest additions to our UK ophthalmology range.
Convenient cleansing wipes for the periocular area, complementing our growing eye-care portfolio.
We've been delighted by the early response to these latest additions and particularly encouraged to see practices returning to reorder.
Supporting Growing Demand
Thousands of Lacri+® bottles now in UK stock
As sales have increased, we've substantially increased our UK stockholding too – helping us support our customers and wholesalers with confidence in continuity of supply.

National Recognition
SANI-99™ FOR VETS CONTINUES TO MAKE WAVES
One of the biggest highlights of 2026 has been seeing Sani-99™ For Vets recognised nationally as Best Pet Safety Product 2026.
Our aim with Sani-99™ has always been simple: to give veterinary practices an effective and practical approach to everyday infection control, while also encouraging teams to think about the wider environmental impact of the products they use.
Award-Winning Infection Control
Rapid efficacy, practical everyday use and a more considered approach to sustainability.
Throughout the year we've continued to develop resources, provide samples, support practices through education and demonstrate how relatively small operational changes can make a meaningful difference.
And with growing awareness across the veterinary profession, we're excited to continue building on that momentum throughout the remainder of 2026.
Put Our Award Winner To The Test
Discover Sani-99™ For Vets
Veterinary practices can request a sample, book an in-practice or virtual Lunch & Learn, or access our product information and practical resources.
Discover Sani-99™ Request a Sample / Lunch & LearnKind to Pets, People & Our Planet.
Looking Ahead
AND WE'RE NOT FINISHED YET...
There is plenty more happening at Samaxia during the remainder of 2026.
Watch This Space
MORE NEW PRODUCTS ARE COMING
One of the things we love most about Samaxia is discovering products that we genuinely believe can bring something different, useful and practical to veterinary teams and their patients.
Our portfolio has continued to grow throughout 2026 – and we're already working on the next additions.
Ophthalmology
Dermatology
Digestive Health
Mobility
Micronutrition & Nutraceuticals
One Of Our Latest Additions
PhysioVet® Mousse
A practical rinse-free cleansing mousse designed for cats and dogs – another example of the simple, practical solutions we're continually looking to bring to UK veterinary teams.
And There's More...
Further additions to the Samaxia portfolio are already being explored.
Watch this space...
More Than Products
MORE EDUCATION. MORE RESOURCES. MORE SUPPORT.
We want Samaxia to provide veterinary teams with much more than great products.
Throughout 2026 we've continued to invest in practical education and resources designed to help veterinary teams explore products, clinical topics and new approaches in more detail.
Veterinary Resource Centres
We've continued to expand our online veterinary resources, including dedicated support across ophthalmology, mobility, dermatology and other areas of everyday practice.
Lunch & Learns
Our in-practice and virtual Lunch & Learns continue to give veterinary teams an informal opportunity to explore products, ask questions and discuss practical applications with us.
Webinars & Education
In August we launched our latest educational webinar programme with an introduction to nutraceuticals and their potential role in everyday veterinary practice.
Coming Next
Our Nutraceutical Education Series
Our introductory session was just the beginning. During the remainder of 2026 we'll be taking a closer look at key areas of nutritional support.
Omega-3 Fatty Acids
Joint & Mobility Support
Emotional Wellbeing
Liver & Kidney Support
Would Your Team Like a Lunch & Learn?
We'd love to visit your practice – or join you virtually – to introduce the Samaxia range and explore the areas most relevant to your team.
Book a Lunch & LearnOut & About
YOU'LL BE SEEING MORE OF US!
Getting out, meeting veterinary teams and building relationships across the profession remains one of our favourite parts of what we do.
2026 has already taken us around the country, meeting customers, veterinary teams, buying groups, wholesalers and industry partners.
2026 So Far
Where We've Been
BVA Live
NEC Birmingham
International Cat Care Congress
ICC Wales
Veterinary CPD Events
Meeting vets and RVNs across the UK
Buying Group Events
Supporting our growing buying-group partnerships
Wholesaler Community Days
Working alongside our veterinary wholesaler partners
Why It Matters
For us, events aren't simply about exhibiting. They're about conversations, listening to veterinary teams, learning what practices need and building relationships that continue long after the event has finished.
And Next...
There's Plenty More To Come
With more conferences, customer events, buying-group meetings and industry events ahead, we'll continue getting out and about throughout the remainder of 2026.
If you see Samaxia – or 'Just Max'! – come and say hello.
There will usually be samples nearby....
From All Of Us At Samaxia
THANK YOU
When Samaxia began, it started with big ideas, family conversations and a determination to build something genuinely different for the veterinary profession.
What began around the dining-room table has grown into an award-winning veterinary business working with practices, wholesalers, buying groups and industry partners across the UK.
None of that happens without the people who choose to support us.
So to our customers, veterinary teams, wholesalers, buying groups, suppliers, partners, friends and everyone who has recommended, supported or championed Samaxia:
Thank you.
We're incredibly proud of how far we've come – and even more excited about what comes next.
Explore Samaxia Request Samples Book a Lunch & Learn Contact UsSmall business. Big ambitions.
Samaxia Ltd | Kind to Pets, People & Our Planet.


